Air Zermatt on a dating tour
Speed dating with a difference: at this year's Swiss Travel Mart (STM) in Zermatt, Air Zermatt presented its tourism offers to international travel providers in short 20-minute slots. The aim: to arouse interest, initiate deals and strengthen the Air Zermatt brand.
From 21 to 24 September, Zermatt was transformed into a center of international tourism. Around 420 travel providers from all over the world accepted the invitation from Switzerland Tourism, which showcased the diversity of Swiss travel experiences together with 350 providers.
From conversation to business
Air Zermatt also used the stage: the portfolio of helicopter flights and experience products was presented in the booked meeting slots.Some conversations have already led to close exchanges, while others have laid the foundations for future collaborations.
A win for the brand and the region
Participation in STM 2025 not only gave Air Zermatt the opportunity to position its offer in a targeted manner. It also strengthened the appeal of Zermatt and Valais and established valuable contacts that could bear fruit in the coming years.
